Groove&Groovy Concept Store’s roots are in Bangkok, where the first flagship store opened, in Sukhumvit 26, at the heart of the most fashionable Bangkokian area. Groove&Groovy Concept Store has since grown with more than 10 stores in all Thailand, to become a leading fashion retailer offering a wide range of style, designs and accessories from some of the most iconic and up-an-coming brands from around the world.